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8 February 2018
Most of us would realise that clever retailers and service outlets use principles of consumer psychology to design store atmospherics to drive sales. Of course we KNOW that, but have you explored what these principles are? Have you designed your…
7 December 2017
According to Roy Morgan Research and the Australian Retailers Association, Australians are predicted to spend more than $50 billion in retail over the Christmas period, up by 2.8% on 2016 figures.
5 December 2017
In this changing industry where customers want more from us than ever before, we have the opportunity to become even more valuable to them, the business and the pharmacy industry as a whole.
23 November 2017
Being the only pharmacy in a small town in Tasmania has not stopped Coventry’s Pharmacy in Latrobe from being at the forefront of innovative practice in community pharmacy.
16 November 2017
Many community pharmacies traditionally have based their success around location and convenience. There are few however who are lucky enough to have a great location where many local residents walk past your store, or have what I call the golden…
9 November 2017
This blog discusses tips and Guidelines to ensure maximum impact and sales from your promotional displays.
6 October 2017
The bottom line is that everyone in your local area will need a pharmacy at some point, so how can you best connect with every person? If we don’t look into finding out more about our community, then someone else will.
26 September 2017
Pharmacy assistants can play an important role in providing advice to women no matter what life stage or age.
21 September 2017
Last week we discussed stock management in regards to the main KPI of Stock Turnover rates. We learned about how this impacts cash flow when our stock turnover rates are too low, but also the problems that are caused when…
1 September 2017
Increasing customer numbers, basket sizes and script numbers are tried-and-tested ways of achieving growth. But it is seldom that simple and success rarely happens overnight.Attracting new customers using marketing campaigns can be both resource and cost-intensive. In fact, members that…