Community Pharmacy 2025

Community Pharmacy 2025 Introduction cover pageThe Pharmacy Guild of Australia is undertaking a major strategic planning project to help secure the future of community pharmacy to 2025 and beyond. Community Pharmacy 2025 (CP2025) is enabling the Guild to develop a vision to enable community pharmacies to have a viable, longer-term future as an integral part of the Australian health care system serving the needs of increasingly empowered health consumers. The project seeks the input, ideas and feedback from pharmacy owners, their staff and patients, as well as industry stakeholders, about how they see the future of community pharmacy. The project considers the key political, economic, health, technology, regulatory, professional practice, workforce, business and consumer trends impacting community pharmacies. It is being informed by qualitative and quantitative market research, subject matter experts and a strategic advisory firm.

For queries regarding Community Pharmacy 2025, please email


Strategic Issues Report to Members and Stakeholders - June 2018

Introduction Paper - November 2017

What CP2025 means for your pharmacy

At APP2018, the National President of the Pharmacy Guild of Australia, discussed the CP2025 project, which is creating a vision and roadmap for the future of our sector. The project, led by the Guild's National Council, includes market research with patients, owners, students and staff.  We've engaged with over 150 stakeholders to get an understanding of what they want from our sector in 2025.

You can read the report from our strategic advisers, Pottinger, by downloading the Strategic Issues Report as above (June 2018).

Market Research

Orima Research conducted qualitative and quantitative research with patients, owners, pharmacy staff and pharmacy students between late 2017 and April 2018.

Additional market research with patients will commence in July 2018.

There will also be interviews with Guild members in August 2018 around the proposed CP2025 Action Plans.

Stakeholder Engagement

The Guild is particularly keen to hear from stakeholders who would like to have input into the vision and plan to support Community Pharmacy 2025.  We would welcome discussions and input particularly from the following sectors:

  • Digital Health, e-health, technology and digital transformation
  • Finance, including banks, insurers and financial service providers
  • Retailing and small business organisations
  • Professional associations with a relationship to community pharmacy
  • Peak bodies, including those in the health, patient and consumer sectors
  • Education and training providers working in the health sector
  • Suppliers, wholesalers, manufacturers and others involved in supporting community pharmacy
  • Government bodies and Government representatives

To speak to a Guild about CP2025, please email in the first instance and identify which sector you represent and we will follow up to discuss further.

Contact the Guild

We welcome ideas and views on the future of community pharmacy 2025 and would ask that you email:

For membership enquiries, we recommend getting in touch with your local branch membership manager.

National Secretariat

Level 2, Pharmacy Guild House

15 National Circuit

Barton ACT 2600

PO BOX 310



Ph: 02 6270 1888

Fax: 02 6270 1800

Updates to this page

June 2018

A new phase of patient-centred market research is expected to commence in July-August.

Stakeholder meetings are now being conducted by members of the National Council and Guild to discuss identified pathways and actions for members and the community pharmacy sector.

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Page last updated 13 July 2018